Privacy policy
NOVACHROME — PRIVACY POLICY
Last updated: 19 August 2026
NOVACHROME is an Australian online retailer based in Queensland, Australia.
We operate the NOVACHROME website and online store, including the information, content, features, products and services available through it (the "Services"). Our online store is powered by Shopify.
This Privacy Policy explains how we collect, use, disclose and protect personal information when you visit our website, make a purchase, interact with the Services or otherwise communicate with us.
By using the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information may be handled as described below.
OUR APPROACH TO PRIVACY
We take the privacy of our customers seriously and aim to handle personal information responsibly and transparently.
Where the Privacy Act 1988 (Cth) and Australian Privacy Principles apply to us, we will handle personal information in accordance with those requirements.
We also aim to follow appropriate privacy practices regardless of whether a particular provision of the Privacy Act applies to us.
Depending on where you are located, additional privacy rights may apply under local laws.
PERSONAL INFORMATION WE COLLECT
"Personal information" means information about an identified individual, or an individual who is reasonably identifiable.
Depending on how you interact with NOVACHROME, we may collect:
Contact information — including your name, email address, shipping address, billing address and phone number where provided.
Order and payment information — including products ordered, transaction amounts, payment method and payment confirmation. Payment information is processed by Shopify and applicable payment providers. We do not receive or store your complete payment card number.
Account information — information associated with your customer account where you choose to create one.
Shopping and transaction activity — including products you view, add to your cart, purchase, return or exchange and your order history.
Communications — information you provide when contacting us, including customer service enquiries, return requests and other correspondence.
Device and usage information — including information such as your IP address, browser type, device type and interactions with our website, which may be collected through cookies and similar technologies.
Please avoid sending us sensitive personal information unless it is reasonably necessary for us to assist you.
HOW WE COLLECT PERSONAL INFORMATION
We may collect personal information:
Directly from you — when you place an order, create an account, subscribe to marketing communications, complete a form or contact us.
Automatically — through cookies and similar technologies when you browse or interact with our website.
From service providers — including Shopify, payment providers, fulfilment providers and other services involved in operating our store.
HOW WE USE PERSONAL INFORMATION
Providing our Services
We use personal information to:
- Process and fulfil orders
- Arrange delivery
- Process returns, exchanges and refunds
- Manage customer accounts
- Provide customer support
- Send order confirmations and shipping updates
- Maintain and operate our online store
Improving NOVACHROME
We may use information about how customers interact with our website to understand how the store is used, troubleshoot problems and improve our products and Services.
Marketing and advertising
Where permitted by law, we may use your information to send marketing communications or provide advertising relating to NOVACHROME.
You can unsubscribe from marketing emails at any time using the unsubscribe link contained in those emails.
Security and fraud prevention
We may use personal information to maintain the security of our Services, authenticate users, process payments securely and detect, investigate or prevent fraudulent, unlawful or malicious activity.
Legal and administrative purposes
We may use personal information where reasonably necessary to comply with legal obligations, maintain business and taxation records, resolve disputes, enforce our terms or respond to lawful requests.
HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose personal information to third parties where reasonably necessary to operate NOVACHROME and provide our Services.
Shopify
Our online store is powered by Shopify.
Shopify processes information relating to your use of our store to provide its platform, checkout, payment and related services.
You can learn more through the Shopify Consumer Privacy Policy and Shopify Privacy Portal.
Fulfilment and shipping providers
We use third-party providers to fulfil and deliver orders.
This may require us to provide information such as your name, shipping address, contact information and the contents of your order to the relevant fulfilment and shipping providers.
Some of these providers operate outside Australia, including in China.
Payment providers
Payment information is provided to Shopify and applicable payment providers to process transactions, manage payments and help prevent fraud.
Other service providers
We may use providers for services such as website hosting, analytics, email communications, advertising, customer support and other functions required to operate our business.
These providers may process personal information in connection with providing their services.
Advertising and marketing providers
Where applicable and permitted by law, information may be processed by advertising and marketing platforms to measure advertising performance or provide relevant advertising.
Legal requirements
We may disclose information where required or authorised by law, in response to valid legal processes, or where reasonably necessary to protect our rights or the rights, property or safety of others.
Business transactions
If NOVACHROME or its business assets are sold, transferred, reorganised or otherwise involved in a business transaction, personal information may form part of that transaction where permitted by law.
We do not sell your personal information for money.
INTERNATIONAL PROCESSING AND DISCLOSURE
Some of the service providers involved in operating NOVACHROME are located outside Australia or process information using infrastructure located overseas.
As a result, personal information may be processed or disclosed outside Australia, including in countries where our ecommerce, payment, technology, fulfilment or shipping providers operate.
Our fulfilment arrangements may involve the disclosure of customer information to providers located in China.
Where applicable privacy law imposes requirements relating to overseas disclosure of personal information, we will take reasonable steps to comply with those requirements.
Different countries may have different privacy and data protection laws from Australia.
COOKIES
NOVACHROME and our service providers use cookies and similar technologies to operate our website, remember preferences, maintain shopping-cart functionality, understand how customers use the Services and, where applicable, support marketing and advertising.
Your browser may allow you to block or delete cookies.
Blocking certain cookies may prevent some parts of the website, including shopping-cart or checkout functionality, from operating correctly.
Where required by applicable law, we will obtain consent before using non-essential cookies.
SECURITY
We take reasonable steps to protect personal information against misuse, interference, loss and unauthorised access, modification or disclosure.
We also rely on reputable third-party platforms and service providers to operate important parts of our ecommerce infrastructure.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
RETENTION
We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including providing our Services, maintaining appropriate business records and complying with legal, accounting and taxation obligations.
Different types of information may be retained for different periods.
When personal information is no longer reasonably required and we are not legally required to retain it, we will take reasonable steps to delete or de-identify it where appropriate.
CHILDREN
Our Services are not directed towards children, and we do not knowingly seek to collect personal information from children.
If you are a parent or guardian and believe a child has provided personal information to us without appropriate consent, contact us at hello@novachrome.co.
YOUR RIGHTS AND CHOICES
Depending on the laws that apply to you and your location, you may have rights relating to your personal information.
These may include rights to:
- Request access to personal information held about you
- Request correction of inaccurate or incomplete information
- Request deletion of certain personal information where applicable
- Object to or restrict certain processing where applicable
- Withdraw consent where processing relies on consent
- Unsubscribe from marketing communications
- Exercise other privacy rights available under applicable law
These rights are subject to applicable legal exceptions and requirements.
To make a privacy request, contact hello@novachrome.co.
We may need to verify your identity before completing certain requests.
Marketing
You can unsubscribe from promotional emails at any time by selecting the unsubscribe link in the relevant email.
Unsubscribing from marketing will not prevent us from sending necessary transactional communications relating to your orders or account.
COMPLAINTS
If you have concerns about how NOVACHROME has handled your personal information, contact:
Please provide enough information for us to understand and investigate your concern.
Where the Australian Privacy Act applies and you are not satisfied with our response, you may have the right to make a complaint to the Office of the Australian Information Commissioner (OAIC).
Office of the Australian Information Commissioner
If you are located outside Australia, you may also have the right to complain to an applicable privacy or data-protection authority in your jurisdiction.
THIRD-PARTY WEBSITES
Our Services may contain links to websites or services operated by third parties.
NOVACHROME does not control those third-party services. If you follow a third-party link, you should review that provider's privacy and security practices.
We are not responsible for the privacy, security or content of third-party websites or services that we do not control.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes to our business practices, technology, Services or legal and regulatory requirements.
When we update this policy, we will publish the revised version on our website and update the "Last updated" date.
Where required by law, we will provide additional notice of material changes.
CONTACT
For questions, privacy requests or complaints relating to this Privacy Policy:
NOVACHROME
Queensland, Australia
Email: hello@novachrome.co
Website: novachrome.co
We aim to respond to enquiries within one business day.